Coca Cola
Coca-Cola Music Festival Home was an idea that we presented at the beginning of the pandemic period in Brazil, an idea that was born with the aim of bringing people and music in this difficult and lonely moment, thus fulfilling the brand objective that I was talking about music. To symbolize all of this, we built a visual identity.
For the logo we brought an element very present in the universe of music festivals that is a kind of old sign, together with a division of the images without a layout symbolizing the universe of classical festivals.
Coca-Cola Music Festival Home was an idea that we presented at the beginning of the pandemic period in Brazil, an idea that was born with the aim of bringing people and music in this difficult and lonely moment, thus fulfilling the brand objective that I was talking about music. To symbolize all of this, we built a visual identity.
For the logo we brought an element very present in the universe of music festivals that is a kind of old sign, together with a division of the images without a layout symbolizing the universe of classical festivals.
WORK DONE WITH:
WUNDERMAN THOMPSON
WUNDERMAN THOMPSON
ROLE: ART DIRECTOR
GRAPHIC DESIGNER
GRAPHIC DESIGNER
