Hi, my name is micael, I am more of a poor young man and from a social context in life where studying was not part of the opportunities.
And that defines what I am, how I am and how I think, and I think I need to be the best every day, my best and deliver the best job, I depend on it to live.
After dropping out of elementary school, years later I started studying theology to realize my dream of being a pastor at that time and that changed my life. Years later I realized that that was no longer who I wanted to be and looked for new ways.
With the help of some friends, I entered the world of graphic design in my hometown in a self-taught way because studying was not part of the plans, the bills needed to be paid and in a short time that I started working and studying after all my first job was the beginning of my training , in less than 1 year i traveled to São Paulo for my first job in a big agency and since then you find the rest of the story in the form of designer, art direction and aesthetics in the works below.
Trying to summarize what I think about aesthetics, I believe that I should always try to build something unique, and that makes sense with the message I want to convey, and this message is now not just about my work as an art director or designer, but as a person, as a human being who in the midst of all the chaos of life is getting opportunities and who believes that he can not only improve his own life but help other people.
I have worked for traditional agencies and digital shops such as FutureBrand São Paulo, Tátil São Paulo, FCB BRASIL and BETC São Paulo, Wunderman Thompson São Paulo.
AKQA São Paulo, Leoburnett São Paulo, CP+B Brasil
At the time.
I created campaigns for clients like SKY, SKOL, AMBEV, NIVEA, GOOGLE, NETFLIX and PEUGEOT, COCA-COLA, WARNER BROS e UNILEVER.